Jobaaj Stories
Kristin Juszczyk, wife of NFL player Kyle Juszczyk, has launched a new sportswear brand called Off Season. She teamed up with Emma Grede, a well-known businesswoman and co-founder of Good American and Skims, to create a brand that offers stylish, high-quality sports clothing for fans.
From Idea to Reality
Kristin, who had never pitched a product before, was determined to bring her clothing brand idea to life. After her jackets went viral, thanks to Taylor Swift wearing one at a Kansas City Chiefs game, she reached out to Emma Grede for advice. Their first phone call turned into a partnership, and Off Season was born.
"Kristin has a lot of talent and passion for what she's doing. She's creating something truly unique," says Emma Grede. The brand focuses on making fashionable sports apparel that fans can wear all year, not just on game days.
Successful Launch
Off Season’s first collection featured unisex puffers for five NFL teams: San Francisco 49ers, Kansas City Chiefs, Philadelphia Eagles, Detroit Lions, and Buffalo Bills. These jackets sold out fast, showing there was a huge demand for stylish sportswear.
Kristin shares how cool it feels when fans, even from opposing teams, come up to her and say they love her clothes. The brand has already made a big impact, connecting fans across different teams.
A Brand for Every Season
The name "Off Season" reflects the idea that fans should be proud of their teams year-round, not just during the football season. Kristin believes that "champions are made in the off-season," and that fans should wear their team gear anytime, not just when the game is on.
What’s Next for Off Season?
Kristin and Emma are excited to expand the brand with more products for both men and women. They’re planning to release new designs like fun tops, corsets, and more items for different NFL teams. They hope to grow Off Season even more and continue to create stylish sportswear for fans everywhere.
The Future Looks Bright
Off Season has already been a success, and Kristin is motivated by messages from fans who support her brand. She’s excited about what’s to come and believes anything is possible with hard work and determination.
