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Wetherspoon's Steak Menu Shake-Up: Gourmet Burgers Arrive
Wetherspoon's, the UK pub chain beloved for its budget-friendly food and drinks, is making a significant menu change. Starting May 14th, steak, mixed grills, and gammon are being axed, much to the dismay of some loyal customers. But fear not, burger fans! This change paves the way for a new "gourmet" burger range and Korean-style chicken options.
The New Gourmet Burgers
Three new burgers are set to tantalize taste buds: The Big Smoke (pulled BBQ beef brisket, American cheese, maple-cured bacon); the Buffalo Burger (fried buttermilk chicken, blue cheese, naga chilli sauce, American cheese, and a spicy chicken wing skewer); and the Cheese Meltdown (American, Emmental, and Cheddar cheese). All come with chips and onion rings, and a drink. Both The Big Smoke and the Cheese Meltdown offer a choice of beef or chicken patty.
Why the Change?
Wetherspoon's CEO, John Huston, explained the decision in an email to staff, citing increased meat costs and the fact that steaks and grills had become the "biggest loss-makers." While some customers are understandably disappointed, the chain remains confident in its diverse menu and value-for-money options. The move is part of a broader strategy to improve profitability amidst rising costs and post-COVID recovery.
What's Next?
Besides the new burgers and Korean chicken, Wetherspoon's is also introducing a new draught beer. This menu revamp aims to refresh the chain's offerings and attract new customers. While the removal of classic dishes is sure to cause some grumbling, the introduction of exciting new items might just win over even the most devoted steak lovers.
