Discover Canva - the user-friendly digital design software empowering creativity. Learn how Melanie Perkins turned Canva into a $1.6B generational company.


Suppose, There is an urgent need to make some carousels for Instagram posts. What will be your go-to application?

Canva!
We know we guessed it right. If you are a non-designer creative person, Canva is all you may have wished for. Founded in 2013, Canva is the most promising digital design software application. It is the first choice of every creator thanks to its plenty of templates and tools. This 10-year-old tech unicorn has features for personal use and to upgrade a business. 

Over the years, Canva has acquired several companies adding a lot to its worth. Companies like Zeetings, Pixabay, Pexels, and the Austrian firm Kaleido.ai are some examples.

Canva was once a local success story that later became a global phenomenon. The Idea for canva originated in 2009. Melanie discovered that students take time to understand the functions of designs while teaching them at the university. Furthermore, programs were expensive and complex to understand. She thought that the future demands something workable with everything going online.

Melanie started her first business called Fusion books. Some years later, she founded Canva.

Canva achieved its unicorn status after three years. Hard to believe, Right? But Canva’s journey to becoming a successful unicorn was followed by many dismissals. After several attempts to raise venture capital, Melanie Perkins's startup got its first investment from Bill Tai. With growing markets for software, Melanie and Obrecht founded Cameron Adams, Canva’s Third founder.

Unicorns in business are made of failures and determined founders. Melanie Perkins's success story is due to her faith which kept her motivated.Generally there are less women in the tech industry. Her efforts to eliminate this paid off, making her the world's youngest female unicorn founder at 30. With Melanie Perkins as co-founder and CEO, Canva is now running on the potential of more than 50% female representatives.

As of 2023, Melanie Perkins's Net worth is 360 crores USD! 

Since its global use, Canva has several digital products that compete with many market giants. In September 2022, the new and trendy launch saw a hike in about 20 million active users. 

Canva's Annual Revenue has reached $1.6 billion, According to Forbes. 

In an interview with CNBC, They stated that they once wanted to integrate the entire design ecosystem into one. From an overlooked startup, Canva grew into a generational company. Canva supports over 100 languages and has users in more than 150 countries. Currently, Some investors of Canva valued it at around 25 billion dollars. Yes, we cannot deny the chimeric value based on sales, but Canva is leading the design world as an easy-to-use platform. 

Canva has revolutionized the digital design world with its user-friendly interface, variety of templates, and tools. Its success story is due to the determination of its co-founder Melanie Perkins, who overcame failures and gender disparities in the tech industry. The potential for Canva is still enormous as the design industry expands.

With its worth increasing over time, the question is: How big can they get?

Also, Read the youngest self-made individuals in the Hurun rich list of 2022.

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