Jobaaj Stories
Joe Laschet: From Fashion Influencer to Die Verräter
Joe Laschet, son of former German politician Armin Laschet, is trading tailored suits for treacherous alliances. The fashion influencer, known for his classic menswear style and over 100,000 Instagram followers, is set to appear on RTL's hit reality show, Die Verräter – Vertraue Niemandem! (The Traitors – Trust No One!), premiering April 29, 2025.
A Stylish Traitor?
Laschet, who published the style guide "Gentleman Bold" in late 2023, has openly admitted his strategic weakness: he's a terrible liar. "I can't disguise myself well," he confessed, indicating he'll be playing the loyalist in this game of deception, where 16 celebrities compete for €50,000. His participation alongside well-known figures like Motsi Mabuse and Wayne Carpendale promises high drama.
Balancing Reality TV and Wedding Bells
This isn't just a career pivot; Laschet is juggling the pressures of reality TV with wedding preparations. His October 2025 wedding to fiancée Andrea Böhringer in Aachen will reportedly feature a strict, impeccably stylish dress code—a reflection of his sartorial expertise. The show’s intense atmosphere, even amidst a beautiful castle setting, hasn’t deterred him from showcasing his signature style, often seen in tailored suits, earning him the moniker "the German Ryan Gosling."
Beyond the Castle Walls
While Die Verräter is a significant step, Laschet remains open to future television opportunities. His experience has been a mix of strategic challenges and camaraderie, with the contestants enjoying a surprisingly harmonious dynamic. His journey highlights the adaptability required to transition between seemingly disparate worlds – high fashion and high-stakes reality TV. It’s a testament to his ambition and intriguing personality, making him a compelling figure to watch both on and off screen.
