• Published: Sep 04 2023 12:42 PM
  • Last Updated: May 24 2025 12:59 PM

Discover ITC's INR 1,500 crore investment in Madhya Pradesh, featuring food manufacturing and sustainable packaging facilities. Explore the impact on agriculture, employment, and the state's economy.


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This is pretty huge — ITC, one of India’s biggest companies, is putting around ₹1,500 crore into Madhya Pradesh. That’s a lot of money, and it’s going into two big new projects in Sehore. One will be a major food manufacturing and logistics center, and the other will focus on making sustainable packaging products. Together, these will take up around 57 acres of land — that’s a massive setup, and honestly, it could change a lot for the state’s economy and job scene.

It’s Not Just About Factories — It’s About Jobs and Local Growth

Chief Minister Shivraj Singh Chouhan talked about it during the Bhumi Pujan ceremony and shared that this could create about 5,000 jobs. And honestly, in places like Badiyakhedi (where this is all happening), that kind of opportunity is a big deal. The idea here isn’t just to put up buildings — it’s about giving people, especially young folks, jobs beyond farming.

The facility will be making stuff for popular ITC brands we all know — like Aashirvaad, Sunfeast, and YiPPee. And the packaging side of the factory? That’s going to be all about eco-friendly stuff, which feels like a smart move, especially with how much talk there is around plastic waste and sustainability right now.

ITC Says It's Thinking Long-Term — Not Just Profit

Sanjiv Puri, the chairman of ITC, said something that stood out — he called the whole thing a part of their bigger goal to help with the state’s development. He also mentioned that the new setup will meet top-level green building standards (IGBC Platinum). That’s honestly good to hear — because companies don’t always think about the long-term environment part when they build these big units.

This isn't just about more products on shelves. It’s also about setting a standard in terms of how responsibly things are made. Whether they actually follow through on that promise? Well, we’ll have to see.

ITC Already Has Roots in MP — This Just Grows It Bigger

This isn’t ITC’s first move in Madhya Pradesh. They already have co-manufacturing units there for things like food and agarbattis. But this latest investment is easily one of the biggest they’ve made in the state. It shows they’re not just testing the waters anymore — they’re serious about expanding in MP, especially in Sehore.

And for the state, it’s a chance to boost the whole food supply chain — from farms to factories. That could really push MP into a stronger position in India’s food and manufacturing scene.

What’s Going on With ITC’s Stock?

On the business side, ITC’s shares dipped just a bit in Monday’s early trading — nothing too dramatic, down around 0.19% to ₹440.50. Market cap is still massive, sitting at ₹5.5 lakh crore. Basically, investors don’t seem too worried, and that’s a good sign when a company announces something this big.

Final Thought

All in all, this feels like a strong move — not just for ITC, but also for Madhya Pradesh. Yes, it’s about business and profit, but if it really creates jobs and brings sustainable practices into the mix, that’s a win for a lot of people. Sehore might just become a key spot to watch in the next couple of years.

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