Tubi's Super Bowl Ads: WTF Just Happened?
Okay, so Tubi, that free streaming service, decided to REALLY go for it with their Super Bowl commercials this year. And let me tell you, they sparked a whole lot of online chatter – some good, some…well, let's just say *intense*.
Two Commercials, Two *Very* Different Vibes
They had two ads. One was for their new show, "The Z-Suite," starring Lauren Graham. It's about generational differences in the workplace – you know, the whole Gen Z vs. Gen X thing. The creator, Katie O'Brien, said it's not about bashing either generation, but more about understanding each other. Fair enough. It sounded pretty relatable, actually.
But then…there was the *other* commercial. This one…well, this one involved a cowboy. And a fleshy hat. Permanently attached to his head. Body horror, folks. Seriously. I saw some comparisons to David Lynch, and honestly? I kind of get it. The internet exploded. Some people thought it was brilliant and unforgettable. Others? Not so much. They were, shall we say, *confused*.
Expert Opinions? A Total Toss-Up
Experts were all over the map. Mary Cirincione thought the body horror ad was a sneaky-smart PR move, showing Tubi is all about being inclusive. Chuck Byers, on the other hand, completely disagreed. He thought it was a total flop – a missed opportunity to win over new subscribers. He said, "If they’re trying to get more subscribers, they totally missed the mark."
Craig Elimeliah even tied it into this whole broader societal anxiety thing we've got going on with AI, biotech, and how social media is messing with our sense of self. Interesting, right? Rick Morrison, meanwhile, just focused on how memorable it was. He pointed out how most Super Bowl ads rely on big celebrity names, and Tubi totally went a different direction.
And Then There Was the Tech Glitch…
You know how sometimes things just spiral? Well, Tubi's Super Bowl live stream had some technical hiccups. Chromecast users were having trouble casting the game to their TVs. It wasn't Chromecast itself – the problem was with Tubi's app. They tried to fix things and calm people down on social media, offering solutions and promising to get features like their "continue watching" list back online. It definitely wasn’t their finest hour.
So, Was It a Success? Jury's Still Out
Tubi definitely took a risk. The "The Z-Suite" ad was pretty standard fare, but that fleshy-hat cowboy commercial? That was something else entirely. It got people talking, that's for sure. But whether it actually translates into more subscribers? That's the million-dollar question. One thing's for certain though: Tubi definitely made an impression this Super Bowl Sunday.
Frequently Asked Questions
- What was Tubi's Super Bowl 2025 commercial about? Two commercials: one for their new show, "The Z-Suite," and a truly bizarre body horror ad featuring a cowboy with a fleshy hat attached to his head.
- What were the reactions to Tubi's commercials? Mixed bag. Some loved the bold creativity, others were completely baffled (or grossed out).
- Did Tubi's Super Bowl stream have problems? Yep, Chromecast users reported issues casting the game.
- Who starred in Tubi's "The Z-Suite" commercial? Lauren Graham, everyone’s favorite Lorelai Gilmore!
